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Learn how customer data platforms (CDPs) can help you harmonize your customer experience for the digital-first world.

Unify data for a more personal user experience. Read analyst paper To compete in a digital-first world, brands need to unify their customer data to drive efficiency and personalization at scale. In this whitepaper, you’ll learn: How customer data platforms help you harmonize user experiences Ways to aggregate, analyze, and activate customer data How Salesforce takes an enterprise approach with its customer data platform that extends beyond marketing Read analyst paper ›

                                                           

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