Best practices to avoid wasted media spend ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ 

Not coming through? Click here to view in browser.   The State of CTV Ad Targeting July 11, 2024 1 PM ET | 10 AM PT Register Connected TV’s digital marketing DNA supports hyper-specific targeting capabilities, but using traditional audience-building methods on the channel can lead to wasting impressions on households uninterested in your product or service. That’s a big problem for everybody, especially smaller-to-midsize brands with limited budgets. Thankfully, new changes are helping CTV campaigns deliver consumers, not impressions—and impacting how advertisers use every solution in their marketing mix. Attend the webinar to get insights into the current state of CTV ad targeting—including the latest developments in AI’s role—from Lauren Reedy, solutions architect at MNTN Register Sponsored By See all upcoming and on-demand Adweek webinars.           This email was sent to  studio12creativegroup.media@blogger.com because you requested information from Adweek. If you do not wish to receive e-mails like this in the future, please click here to unsubscribe. © 2024 Adweek, LLC • 261 Madison Avenue • 8th Floor • New York, NY 10016 Unsubscribe • Update Preferences • Subscribe Terms of Service • Privacy Policy

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