Hi there, Introducing Experian's Ask the Expert case study series, where top-notch AdTech experts share their insights into hot topics that matter most to you and your business. In this series, you'll have the opportunity to learn directly from our partners and clients about how we’re working with them to tackle challenges ranging from signal loss to fragmentation to ad waste. Check out two of our latest Ask the Expert segments: a4 AdvertisingFeaturing: Natalia Irmin, Director of Strategic Data & Media Partnerships at a4 Advertising and Chris Feo, SVP, Sales & Partnerships at Experian Natalia and Chris discuss the opportunities that first-party data opens for advertisers and how it plays a unique role in connected TV (CTV) advertising. Watch the Q&A to gain a deeper understanding of your target audience with enriched data. Watch now 605 | An iSpot.tv Company Featuring: Dan Hickox, VP of Development and Partnerships at 605 and Chris Feo, SVP, Sales & Partnerships at Experian Dan and Chris explore the convergence of TV and its impact on advertising and audience engagement. Watch the Q&A to learn how merging traditional and streaming TV can optimize your message across channels. | 
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