Jesse Pinkman is back. And so is Walter White? In the new trailer for Netflix's Breaking Bad movie El Camino, we get a look at what Pinkman's life is like following the traumatic events of the show's final episode. Pinkman is on the run, reconnecting with a few old friends, but, most importantly, Pinkman meets with a shadowy figure that sure sounds like Walter White. Of course, Bryan Cranston's character is presumed to be dead, but the old rule goes: If you don't definitively see a character die on camera, they probably aren't dead. So maybe, just maybe, White's reign of terror isn't done yet.
As the fall broadcast season kicks off this week, networks face a number of uncertainties. Can The CW's Arrowverse survive without Arrow? What about CBS without The Big Bang Theory? Is NBC done with musicals?
The New York Times has shuttered HelloSociety, the influencer marketing agency it acquired in 2016 as a stand-alone business. Instead, the publisher will rebrand and offer those services under Fake Love, its experiential agency, by 2020. It's cutting about 20 jobs, and the rest of HelloSociety's employees will work for Fake Love.
The SEC has charged media measurement and analytics firm Comscore and its former CEO Serge Matta with defrauding investors by overstating company revenue by about $50 million over a two-year period and making false statements about the health of the company.
One of the funniest ads we've seen in a while isn't for candy bars or fast food or insurance, and it's not from W+K, BBDO or Goodby Silverstein. It's for Splenda, and it's from an agency in Chattanooga.
With its surprisingly topical and witty spot for Splenda Stevia, Humanaut proves that a good laugh can come from anywhere if you approach it from the right angle.
We asked marketers how they effectively work the room at industry events. Their advice? Come prepared with interesting questions, know who you want to meet and maybe just wear something subtle as a conversation starter.
In her role, equality is a value Stephanie Buscemi takes to heart, leading the charge to ensure there's real action behind it—whether that's ensuring diversity is reflected in decision-making, helping secure a diverse pool of candidates in the hiring process or incorporating their six principles of inclusive marketing into everything they do.
In honor of The Beatles' Abbey Road turning 50 this week, Volkswagen has released what it's calling the Reparked Edition of the iconic album's cover. Originally, the Volkswagen on the cover was parked illegally on the curb, but the brand moved it a few feet to the right. The special cover is not just a quick Photoshop. The brand is selling the album and donating the proceeds to charity.
For the third consecutive season, ABC was home to the No. 1 evening newscast in total audience, while NBC reigned supreme among the advertiser-preferred A25-54 demographic for the 12th consecutive season.
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