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Tackle advertising in 2022

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Download Nielsen’s Advertiser Playbook.
 

Brands play an exciting role in shaping the future of the media industry. However, with new journeys comes new challenges. Luckily, empowered with the right data and analytics, advertisers can remain agile and adapt to this ever-changing landscape. 

Download Nielsen’s Advertiser Playbook to uncover new and innovative ways to tackle: 

  1. Ad avoidance
  2. The changing face of targeting
  3. Sharing brand ownership with consumers
  4. Growth and budgeting
  5. Measurement
Copyright © 2022, The Nielsen Company (US), LLC. All rights reserved. 
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