Personalization and the Consumer Journey [eBook]

Consumers today expect brands to know them and to reflect it in all their touch points. How does personalization impact a brand's bottom line — especially when marketing a service brand like healthcare? This eBook highlighting our client, Providence St. Joseph Health, leverages Luth's digital tracking data to gain insights about the importance of personalization for their brand: How digital tracking offers a line of sight into the minds and motivations of customers What insights about the trends in personalization were gathered How you can apply these personalization insights to your specific category   Download our Personalization and the Consumer Journey eBook. © 2019 Luth Research. All rights reserved. All trademarks are property of their respective owners.