Personalization is a lot like a new year resolution - saying you are going to do it is easy but following through can be challenging. Don’t let personalization be a 2020 initiative that never gets off the ground.
Join Optimizely for a live webinar on Wednesday, January 22, 2020, to learn the strategy behind Optimizely’s own personalization and experimentation program. You’ll leave with insights and tactical examples you can implement right away.
In this webinar you’ll learn:
- Why it’s important to incorporate experimentation into your personalization program to avoid common personalization pitfalls
- What metrics you should track to prove funnel impact and website engagement
- How to build a simple yet effective technology stack to bring your personalization strategy to life
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Can’t make the webinar live? Register to receive the slides and recording sent directly to your inbox.
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