First-party data is a necessary but expensive, complicated, and slow tool in the modern marketer’s arsenal, right? Wrong.
Tune in to “Take the Trust Fall with First-Party Data” Tuesday, Nov. 15 to discover:
How strong market research builds first-party data
How to understand and deliver desirable, delightful results to customers without the creep factor of third-party data and cookies
How to leverage first-party data to build the elusive trust every brand hopes to retain throughout the customer lifecycle
Join Schlesinger Group’s Chief Marketing Officer Ellie Ahmadi and Chief Strategy Officer Isaac Rogers as they demystify first-party data collection and processing to help you strengthen your marketing strategies for what’s next.
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