Choose the right attribution approach
Measure the True Impact of Your CTV Campaigns October 9, 2024 1 PM ET | 10 AM PT |
| In advertising, there are a lot of ways to attribute results, and choosing the right one can be paralyzing – especially when it comes to connected TV. Recent surveys have shown that understanding CTV’s attribution models is still a struggle for marketers and their agency partners. But with the right information and mindset, it doesn’t have to be.
Attend the webinar to join MNTN’s SVP of engineering, Richard Girges, to learn more about how to use and measure CTV as a performance channel. Sponsored By | | | |
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