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Reebok’s Otherworldly Comeback Campaign

The sneaker you thought you knew has a few tricks up its sleeve. Reebok is back with a new marketing lead, tagline and campaign released today that leaps in unexpected directions, marking a significant departure from "Be More Human." With "Sport the Unexpected," the classic athleticwear company courts a larger demographic that skews younger and...
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March 12, 2019
Morning Digest
What marketers need to know today

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