Connected TV has become the hot topic of the year, but there are a lot of myths out there! How is it bought and deployed, and what can it do for advertisers?
Do you know how much of your knowledge is grounded in reality? Can you identify the different types of CTV inventory? Or did you know that most DSPs only transact against a portion of CTV?
Being able to answer these questions isn’t just a fun party trick. It’s critical knowledge to have as shifts in the entertainment ecosystem become even more CTV-centric.
Get ready to test your CTV knowledge!
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