Barnes & Noble Promotes Booksellers Over Algorithms to Get Shoppers In Stores

Sometimes shopping online for holiday gifts seems like the easy way out, but when looking for something really special and personal, Barnes & Noble believes going to the store is essential to finding that perfect gift. That's why the brand is recasting its booksellers as the all-knowing book lovers who can help you find the...

Not coming through? Click here to view in browser December 11, 2018 Morning Digest What marketers need to know today Barnes & Noble Promotes Booksellers Over Algorithms to Get Shoppers In Stores How WPP's Essence Uses Machine Learning to Improve Media Buying Results Promoted Content by Criteo 53% of Marketers Say Social Is Their Best Channel for Conversions Social Networks Finally Bypassed Print Newspapers as a Primary Source of News A School Shooting Is Shown From the Last Perspective You'd Expect in New Sandy Hook PSA How FCB Continued Burger King's Epic Trolling Legacy With a 1-Cent Whopper Deal Pringles Is Betting on That "Flavor Stacking" Thing Again for Super Bowl LIII

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