Burger King Continues Its Masterful Trolling of McDonald's

Any lucid American knows the place to get a Whopper is Burger King. But as of Tuesday morning, the fast food chain is back to gleefully trolling McDonald's with a new Whopper Detour campaign that sends customers to its arch-rival's locations to collect a steep discount on BK's own iconic burgers. From Dec. 4 to...

Not coming through? Click here to view in browser December 05, 2018 Morning Digest What marketers need to know today Presented By Burger King's New Trolling Ploy Sends Fans to McDonald's to Unlock a 1-Cent Whopper Deal Powerful and Haunting, This Holiday Ad Highlights the Complex Stories in Our Own Families Promoted Content by VizSense The Right Mix of Data and Expertise Is the Recipe for Influencer Marketing Success The Hess Truck's Back—Though It Never Really Disappeared From the Holiday Radar New York City's Carnegie Deli Is Back Thanks to The Marvelous Mrs. Maisel This Shop's Name Is an Ode to the New York Public School System Infographic: What Consumers Want From Branded Sweepstakes

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