Coors Light Toasts Farmers in Response to Bud Light's Super Bowl Campaign

Bud Light's Super Bowl campaign taking a swipe at competitors Miller Lite and Coors Light for using corn syrup sparked a conversation around brewing ingredients. American corn farmers were not pleased with the approach. Miller Lite subsequently shot back with a full-page ad in the The New York Times. Today, Coors Light is hosting a...

Not coming through? Click here to view in browser February 19, 2019 Morning Digest What marketers need to know today Coors Light Toasts Farmers in Response to Bud Light's Super Bowl Campaign Ogilvy Announces Another Restructuring in the Latest Phase of Its 'Next Chapter' Promoted Content by Cuebiq What's Your Brand's Consumer Compatibility? Why Do Advertisers Keep Spending More and More With the Walled Gardens? How the Lee Clow Talent Tree Spreads Far and Wide in Advertising and Creativity Subaru Highlights the Joys, Anxieties and Lifelong Memories of Owning a Forester Volkswagen Names Johannes Leonardo Lead Creative Agency in the U.S.

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