Martin Sorrell on Challenging the Giants He Helped Create

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Morning Digest   July 22, 2019

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Martin Sorrell on Challenging the Ad Industry Giants He Helped Create     S4 Capital executive chairman discusses in-housing, zero-based budgeting and reining in Big Tech

Everything Brands Need to Know About Bringing Their Marketing In-house     Industry execs and experts offer advice on how to get it right

Amazon Might Use 3D Body Scans to Customize Clothes, and Also Capture Your Data     There's the potential to identify and track consumers

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It's Time Brands Add Genuine Consciousness Into Their Marketing Mix     Rather than focusing only on potential profits

Not All Ad Fraud Originates Overseas. Law Enforcement Is Starting to Look Closer to Home     The myth of the foreign bogeymen defrauding the U.S. ad industry could be over

Ad Agency BBH Loses Fight Against Actors Union SAG-AFTRA     Strike attracted celebrities including Tom Hanks and George Clooney

Cats Movie Trailer Unites the Internet Under One Shared Message: 'WTF Did I Just Watch?'     A haunting descent into the uncanny valley

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