Velcro Celebrates Its Apollo Legacy

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Morning Digest   July 19, 2019

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Velcro Celebrates Its Apollo Legacy With a Perfectly Chosen Cover by Walk Off the Earth     The band takes on The Police's 'Walking on the Moon.'

The U.S. Army Will Eliminate the Majority of Its Internal Marketing Department     The reduction follows an audit and agency review that sent business to DDB.

Next Gen's Dylan Gambardella on How to Foster a Thriving Community     On the Gen ZEOs podcast, Gambardella has advice for young entrepreneurs.

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With US Women's Soccer Donation, Secret Hopes to Start a Sponsorship Trend     Addressing disparity in female athletes' pay.

eBay Consolidates $250 Million Global Media Account With WPP     The ecommerce giant named MediaCom global media agency of record.

Heinz's Craving-Inducing New Ads Launch Its First Brand-wide UK Marketing Push in a Decade     The first spot focuses on mayo, with soup and beans up next.

These 2 Startups Want to Change the Way We Think of Offline Attribution     AdQuick and Firefly are taking radically different approaches to bringing brands the audience they deserve.

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