McDonald’s Fries Point the Way to the Nearest Location

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Morning Digest   July 30, 2019

McDonald's Uses Its Fries to Guide You to the Nearest Location in These Fun Ads     TBWA\Paris again balances minimalism with clear branding.

How Executives Can Push for Inclusion and Diversity In Their Own Businesses     GE's Linda Boff and AT&T's Fiona Carter spoke on the subject at Adweek's NexTech event.

How Wine and Cannabis Companies Compete for Top Talent     Certain job perks help attract and retain staff.

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Introducing the Adweek 2019 Readers' Choice Tech Awards     Vote now for your favorite advertising and marketing technology providers.

An Inside Look at Visa's Women's Soccer Partnerships     The brand's head of marketing in Europe discusses the World Cup and a 7-year UEFA deal.

A Twitch Engineer Used Machine Learning to Generate Surreal Emoji     The project is the latest use of a novel AI creativity tool.

Publishers May Be the Ones Paying for Web Browsers' Privacy Measures     Google Chrome changes deal a blow to ad tactics.

Inside TAG's Ad Fraud Battle Plan     The organization's COO explains how the digital advertising industry is working together to fight crime.

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